Darren Guest
Founder
Thirty-six years in business growth, now devoted to helping salons flourish.
About Cocktail Facials
Built Around One Simple Belief
Independent salons deserve more than just another skincare supplier.
Our Story
Years consulting with professional therapists and experts, poured into one purpose.
Cocktail Facials was created after many years consulting with professional therapists and industry experts. We saw brilliant salon owners let down time and again — sold products, then left to work everything else out alone. So we did something different.
Working alongside experienced scientists and educators, we developed a collection of ethical, naturally inspired skincare — handmade in the UK — and wrapped it in accredited training, professional marketing and genuine business support. Our commitment to people and planet runs through everything: cruelty-free, vegan-friendly, responsibly made in the UK using natural ingredients. The vision is simple — to help independent salons build more profitable, more memorable and more successful businesses.
Our Philosophy
We don't measure success by the number of products we sell. We measure success by the number of successful businesses we help build.
Our Journey
How Cocktail Facials came to be.
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01
Research completed
We conducted years of market research with beauty professionals and their clients to fully understand the demands and needs they faced.
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02
Business founded
Built on decades of marketing and a belief that salons deserve a true partner.
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03
Products developed
Ethical, naturally inspired formulations created with scientists and handmade in the UK.
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04
Training created
Accredited learning pathways designed with experienced beauty educators.
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05
Retail range launched
The Skin & Tonic Club gave salons a risk-free additional income stream.
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06
Growth Partnership™ introduced
A structured framework of reviews, planning and support for long-term success.
By The Numbers
Results our partners are proud of.
1000's
Treatments performed by our partners
100%
Positive referral rate from partners
£12,000+
Revenue generated from one starter kit
Meet the Team
The people behind your partnership.
Mojgan Moddaresi (PhD, PharmD, FRSB, CBiol)
Scientific Adviser
Helping formulate effective, ethical skincare that works in harmony with nature.
Lisa Jewkes
Lead Training Partner
Experienced educator guiding therapists from first steps to full confidence.
From Our Founder
A Message From The Founder
Thank you for taking the time to visit our website.
Cocktail Facials was created with a simple belief: independent salons deserve more than another supplier.
They deserve a genuine partner. A partner who understands the challenges of running a salon. A partner who listens. A partner who continues to support your business long after the first order has been delivered. That philosophy has shaped every part of Cocktail Facials.
Everything we offer is designed to support your success. Our products combine professional performance with exceptional sensory experiences, while our comprehensive training helps you build confidence from the very start. Backed by effective marketing resources and ongoing expert support, you'll have the tools, knowledge, and guidance you need to grow with confidence and never feel alone on your journey.
More importantly, we've created a structured partnership that gives you a clear roadmap for success. Throughout your first year, we'll work alongside you with guidance, business reviews, marketing ideas and practical support to help you build confidence, increase client loyalty and create new opportunities for growth.
Please remember that your relationship with Cocktail Facials doesn't end once your products arrive. In many ways, that's where it truly begins. Whether you have a question, need advice or simply want to discuss an idea, we're only ever a phone call or email away.
Our ambition isn't to become the biggest skincare company in the industry. Our ambition is to become one of the most trusted.
We would love the opportunity to discuss this further with you and to see how and if our ambitions align.
Darren Guest, Founder
Proof From Our Partners
Salons Growing With Confidence
This brand is so on point! The clients, staff and I love it so much. The products are amazing and the support we get is out of this world. Can't believe how well the treatments work and it's unbelievable how effective they are - and so ethical! I am recommending Cocktail Facials to everyone I know in the industry.
Carla, Salon Owner, Essential Beauty, Hinckley